Volume 15 Number 1 (June 2024)

Front Cover
Front and Back Cover
CONTENTS

Research Papers

 GUIDING RELIGIOUS TOURISM DEVELOPMENT IN NORTH MACEDONIA: STRATEGIC INSIGHTS
M. Gjorgievski, A. Milenkovski and D. Nakovski

WOMEN'S INCLUSION IN RESEARCH: COMPARISON OF INVOLVMENT IN RESEARCH FOR DEVELOPING AND DEVELOPED COUNTRIES
B. Novkovska, A. Milenkovska Klimoska and V. Milenkovska

GEO-ECONOMICAL AND GEOPOLITICAL (GEOSTRATEGIC) IMPLICATION FROM THE WAR IN UKRAINE ON THE BLACK SEA AND SOUTHEAST EUROPEAN REGIONS
B. Conev and J. Ilieva

THE EFFECTIVENESS OF SOCIAL MEDIA MARKETING ON PURCHASING DECISIONS
D. Blazeska, A. Milenkovska Klimoska and V. Trajkov

MENTORING OF EMPLOYEES AIMED AT INCREASED ENTERPRISE EFFICIENCY
A. Stoilkovska, M. Apostolova Nikolovska and G. Serafimovic

ENHANCING WORKPLACE ENVIRONMENT BY ADDRESSING MOBBING: IMPACTS ON MOTIVATION AND PRODUCTIVITY
J. Ilieva, A. Stoilkovska and A. Todosovski

COMPARATIVE OVERVIEW OF INTEROPERABILITY IN DISTRIBUTED MEDICAL SYSTEMS THROUGH DATA EXCHANGE STANDARDS IN MACEDONIA, USA AND AUSTRAILA REGARDING HEALTH PROVIDERS AND INSURANCE AGENCIES
L. Djinevski and S. Arsenovski

EMPIRICAL ANALYSIS OF THE RELATIONSHIP BETWEEN HAPPINESS AND AGRICULTURAL PRODUCTIVITY IN AFRICAN COUNTRIES
R. Khaled and N. Ben Afia

ACUPUNCTURE TREATMENT EFFECTS AND ECONOMIC ADVANTAGES IN TREATING CHRONIC CONDITIONS
J. Zhu, B. Arsovska and K. Kozovska

THE RELATIONSHIP BETWEEN INVESTMENT IN DIGITAL BRANDING AND GLOBAL COMPETITIVENESS
V. Mucunska Palevska, V. Trajkov and A. Milenkovska Klimoska

THE IMPACT OF MODERN MANAGEMENT THEORIES
F. Miftari